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BlogRush: Read Our Exclusive Report

By Sara Skiff | Wednesday, April 2, 2008

Today's issue of TechnoLawyer NewsWire covers a new 24 inch widescreen LCD monitor with a built-in Webcam, software that enables you to create virtual desktops, and an online multilevel marketing service that promises to drive desirable traffic to your blawg (see article below). Don't miss the next issue.

Boost Your Blog
By Neil J. Squillante

Congratulations! You launched your blog. Now, please fork over $50,000 to a public relations firm to get it from 0 to 50,000 readers in one month. What's that? You didn't realize marketing was the biggest expense? Well, if you don't want to pay, you'll have to build your audience slowly.

Then again, you could try BlogRush, a new service that promises to "drive a flood of targeted readers to your blog." You simply add a bit of code to your blog template, which places a widget to your blog.

The widget lists five blog posts from other blogs that publish material similar to yours. When a reader clicks on a link that blog opens in a new browser window. For each page view on your blog, your blog will show up that many times in a BlogRush widget on other related blogs in the BlogRush network.

At the bottom of your widget lies a small BlogRush logo. Those who click the logo and sign up for BlogRush become your referrals. You then begin receiving credit for their page views as well. For example, if your blog has 100 pages views and your referral blogs 1,000 page views, BlogRush will list your posts in BlogRush widgets 1,100 times that day. It's like that old Faberge Organics TV commercial ("And I told two friends ...").

This referral system works for 10 generations, which means you'll receive exposure credits for page views on blogs that don't even know you exist. The BlogRush dashboard shows you exactly how much exposure you're receiving.

If you have multiple blogs, you can add them to one account and set up rules for the distribution of your exposure credits. If you're concerned about posts by competitors showing up in your widget, you can try to block them by prohibiting certain keywords that you designate. BlogRush is free. Learn more about BlogRush.

How to Receive this Newsletter
Published on Wednesdays, TechnoLawyer NewsWire is a weekly newsletter that enables you to learn about new technology products and services of interest to legal professionals. Like all of our newsletters, it's free. Please subscribe now.

Topics: Law Firm Marketing/Publications/Web Sites | Monitors | Networking/Operating Systems | Online/Cloud | TL NewsWire | Utilities

ABA TECHSHOW 2008: Beating the Startup Blues: A Tech Survival Guide (Solo/Small Firm II Track)

By Mazyar Hedayat | Friday, March 21, 2008

7450

Presenters: Carolyn Elefant and David Masters
Friday, March 14 at 8:30 am

A small firm or solo attorney could hardly ask for more. Before me, on the second day of what was already shaping up to be the most interesting TechShow in years, sat a pair of legends in solo practice — Carolyn Elefant and David Masters.

They needed no introduction to the standing-room-only crowd that had packed the Hilton meeting room that morning. Nor do they need an introduction to any of us who believe in the Internet as the great leveler. They were here to discuss how to make smart technology decisions as a small firm and solo practice lawyer. They wasted no time setting out the factors to consider:

• Cost
• Mobility
• Ease of Use
• Available Support
• Compatibility
• Security

With these in mind, technology decisions can be narrowed down to:

• Mac v. PC
• Laptops v. Desktops
• Multiple Monitors
• Multifunction Machines
• Handheld Computers
• Software
• Collaboration
• Adobe Acrobat
• Backup Strategies
• Communications Tools
• Email Tools

Mac v. PC

Proponents of the Mac will tell you they are more stable, virtually virus-proof, easy to use, intuitive, and have more third party applications being built for them all the time. PC people on the other hand point out that PC's have a lower overall operating cost, are slightly less expensive to acquire, have far more third party applications available, and simply represent the flagship of business computing. Since neither side has been proven 100% right or wrong yet, the speakers suggested an integration strategy. Since PCs and Macs can coexist on the same network, bi-curious practitioners should mix and match to determine which system works better for them.

[They can also co-exist in the same computer with virtualization software like Parallels and Fusion.]

Laptop v. Desktop

David was quite clear about his preference for a laptop, citing its inherent mobility, fewer moving parts to damage, synchronization with your home office, and the drop in price in recent years. Desktops on the other hand remain the champs when it comes to power, applications, and configuration options. In the end, all that extra RAM and ROM will secure the position of the desktop as ruler of the law office until laptops establish an insurmountable advantage or can't-do-without-it set of features (MacBook Air anyone?).

[While tablet PC's were not discussed, I'd bet money they will be on next year's agenda].

Note: When selecting a laptop, look for

• Intel Core 2 Duo Processor
• At least 1 GB of RAM
• At least 80 GB Hard Drive
• CD/RW-DVD capability
• At least a 14" screen

Multiple Monitors

Dual monitors were generally acknowledged to increase productivity and therefore ROI. In that regard the UltraMon utility was recommended by David. The point is to situate programs on the various screens (one or two per monitor) and reduce the number of clicks it takes to complete a task or switch between tasks. There was really no dispute from those present.

[Incidentally, the University of Utah just released a study finding that a 24 inch monitor is ideal for maximizing productivity. It did not study dual monitor use. See Ben Worthen, Bigger Computer Monitors = More Productivity, Wall Street Journal.]

Multifunction Machines

The topic of multifunction machines that print, scan, copy, and fax went without much fanfare. Who could object? In fact the very idea of a single-use machine seems archaic nowadays — although David expressed his wistfulness for some fine machines from his past. Added features to keep in mind include 2-sided printing and scanning, as well as faxing both in "hard copy" form and electronically (though electronic faxing is generally done from the desktop via software such as eFax and WinFax).

Handheld Computers

There was much to discuss here, with the debate centering on whether a PDA needs to be bundled with a phone and whether its true purpose is to unify communications, enhance mobility, un-tether users from the office, or act as a low-resolution laptop replacement. At this point an audience member asked whether anything inhabited the space in-between handhelds and laptops. Enter the sub-notebook. Another audience member had one to show. In the end the speakers ticked off a list of suitable units including:

iPhone
Palm Treo
BlackBerry
Sony
Motorola Q

Software

Nowadays software is everywhere and nowhere. Lawyers can't work without good software, but often try to make their software do what it can't. Stick to the basics:

Word-Processing
The usual suspects here include Microsoft Word (2003, 2007, etc.) and of course Corel's sentimental favorite WordPerfect product. Less traditional but more interesting alternatives include OpenOffice (now NeoOffice) and Google Docs. There is an abundance of choice in this department.

Digital Dictation
Again, the standards were trotted out here including Dragon NaturallySpeaking and (surprise!) outsourcing in India or even near-sourcing in the U.S. by using a digital dictation and transcription service.

[Last year at TechShow, a company called QuickSek had a booth. This company transcribes overnight or even the same day — you can dictate by phone. No booth this year.]

Practice Management
Amicus Attorney, Time Matters, PracticeMaster, and ProLaw were mentioned by the speakers; and although Outlook 2007 appears to be creeping into the space traditionally occupied by such products, it was specifically not recommended as a practice management solution. The speakers were clear on that.

Time and Billing
In this category Timeslips, Tabs3, and PCLaw were the favorites.

[Again, Outlook was not mentioned although the Journal feature includes a timer. Also missing was new market entrant Bill4Time, a Web application.]

Collaboration

The speakers mixed things up a bit here, beginning with the more traditional concept of the Extranet and proceeding to the more exotic offerings from BaseCamp, Zoho, Google Apps, and the wonderful world of Wikis. It's no coincidence that the ABA just published an entire book on this subject. For the audience at this event however, there was no need to go into any great detail. Any of the suggested solutions was adequate for the needs of a small firm or sole-practitioner.

Adobe Acrobat

David Masters wrote the book on Adobe Acrobat for lawyers. No, really; he wrote The Lawyer's Guide to Adobe Acrobat, now in its second edition. So it was no surprise that David considers Acrobat to be the most efficient document format in the market, as well as the standard for e-filing and scanning. He recommended using a sheet-fed, flatbed scanner for best results.

Backup Strategies

Already the source of much confusion and fear, backing up is essential. With that in mind both Carolyn and David suggested:

• Daily backup is essential — develop the discipline.
• Make sure you're catching relevant files in each backup.
• Make sure you can restore reliably using this system.
• Backup off-site as well as on-site.

Communications Tools

Sure, voice over IP (VoIP) is less expensive than using traditional telephone lines and cell towers, but is it time for a small-firm or sole-practitioner to take the plunge? According to these speakers yes — the time has come. In addition, users now have an unprecedented choice of Internet-based calling, messaging, and communication options including:

Free Conference Call
Grand Central

Email Tools

As the price of email technology and storage has plummeted the small-firm and solo attorney has been deluged with the same range of choices as a big-firm practitioner: desk-based, Web-based, POP3, IMAP, Exchange, etc. The point is to use the safest alternative and always get a good spam filtering system.

Conclusion

At the end of presentation the audience gave the speakers a well-deserved ovation. Also, I'm guessing they left better off than they arrived. I know I did. Unfortunately however, I had to be in court by mid-day so this was the end of day two of TechShow for me. Still, if I had to pick only one session to attend this was it.

Read more firsthand reports from ABA TechShow 2008.

About TechnoLawyer Trade Show Reports
Even in today's wired world, trade shows continue to play an important role. But not everyone can attend trade shows. Hence, our trade show reports, which bring trade shows to you. You can find our trade show reports here in TechnoLawyer Blog, and also in TechnoGuide, a free newsletter that also contains exclusive content. Learn more about TechnoGuide.

Topics: Accounting/Billing/Time Capture | Backup/Media/Storage | Business Productivity/Word Processing | Collaboration/Knowledge Management | Desktop PCs/Servers | Dictation/OCR/Speech Recognition | Email/Messaging/Telephony | Laptops/Smartphones/Tablets | Monitors | Networking/Operating Systems | Practice Management/Calendars | Trade Show Reports

Computer Literacy Nice But; VNC Server; Zenview Monitors; Expert Witness Research; PowerPoint 2007; Loislaw

By Sara Skiff | Friday, March 21, 2008

Coming March 27, 2008 to Answers to Questions: Nathaniel Barber discusses the role of technology in the grand scheme of being a good and competent lawyer, Gray Strickland suggests using VNC remote access software for accessing your server and also reviews his dual monitors, Erin Baldwin reviews the Defense Research Institute case database for finding expert witnesses plus a new LexisNexis service, Gregory Landry explains two ways to avoid showing your computer's desktop to the audience during a presentation, and Thomas F. McDow reviews Loislaw. Don't miss this issue.

How to Receive this Newsletter
Published Thursdays, Answers to Questions is a weekly newsletter in which TechnoLawyer members answer legal technology and practice management questions submitted by their peers (including you if you join TechnoLawyer). Like all of our newsletters, it's free. Please subscribe now.

Topics: Coming Attractions | Legal Research | Monitors | Networking/Operating Systems | Presentations/Projectors | Technology Industry/Legal Profession | TL Answers

PCLaw for Front Office; Ironic Advice; Matrox DualHead2Go Review; PaperPort Review; My Mac Secret

By Sara Skiff | Friday, March 14, 2008

Coming March 20, 2008 to Answers to Questions: Paul Lepine discusses using PCLaw for front and back office (and LexisNexis responds), diehard WordPerfect user Sharon Kirts shares some Microsoft Word advice, Stephen Silverberg reviews Matrox DualHead2Go for running dual monitors, Gerard Stubbert reviews PaperPort for annotating PDF files, and Michael Labay explains why he no longer tries to convert Windows users to Mac. Don't miss this issue.

How to Receive this Newsletter
Published Thursdays, Answers to Questions is a weekly newsletter in which TechnoLawyer members answer legal technology and practice management questions submitted by their peers (including you if you join TechnoLawyer). Like all of our newsletters, it's free. Please subscribe now.

Topics: Accounting/Billing/Time Capture | Business Productivity/Word Processing | Coming Attractions | Monitors | Networking/Operating Systems | Practice Management/Calendars | TL Answers | Utilities

From Vista to Mac OS X; Cross-Selling; Sticking With Dell; Greg Krehel; OpenOffice

By Sara Skiff | Friday, March 7, 2008

Coming March 14, 2008 to Fat Friday: Mark Fidel reviews Windows Vista, Kevin Grierson explains the difference between cross-selling and upselling, Carroll Straus shares various thoughts on Dell, (the good, the bad, and the ugly), Bobby Abrams writes in with more kind words for CaseMap co-founder Greg Krehel, and Doug Jacobs reviews OpenOffice. Don't miss this issue.

How to Receive this Newsletter
Published on Fridays, Fat Friday is a weekly newsletter that features a grab bag full of genuinely useful product reviews and tips on a wide variety of topics. Like all of our newsletters, it's free. Please subscribe now.

Topics: Business Productivity/Word Processing | Coming Attractions | Fat Friday | Law Firm Marketing/Publications/Web Sites | Law Office Management | Networking/Operating Systems | Technology Industry/Legal Profession

QuickFile4Outlook Review; Word Processor Diversity; CIC Consultants Forum; KVM; iMac Attack

By Sara Skiff | Friday, February 29, 2008

Coming March 6, 2008 to Answers to Questions: Tim Hughes reviews QuickFile4Outlook - Lawyer's Edition, Lisa Cadungug shares her experience with both Word and WordPerfect in a law office setting (plus we unearth an interesting snippet on this endless debate from a 1997 TechnoLawyer message), Forum Administrator Tom Rowe clarifies some issues regarding the online CIC Solutions Forum for LexisNexis Practice Management products (and we extend a welcome to Questions that don't fit there), David Herdman offers a simple solution for using two computers with one monitor, and Diane Hopkins reviews her new iMac after switching from a Windows PC. Don't miss this issue.

How to Receive this Newsletter
Published Thursdays, Answers to Questions is a weekly newsletter in which TechnoLawyer members answer legal technology and practice management questions submitted by their peers (including you if you join TechnoLawyer). Like all of our newsletters, it's free. Please subscribe now.

Topics: Business Productivity/Word Processing | Coming Attractions | Consultants/Services/Training | Email/Messaging/Telephony | Monitors | Networking/Operating Systems | Online/Cloud | TechnoLawyer | Technology Industry/Legal Profession | TL Answers

MacBook Pro and TrialDirector; Why Word Won; Courtroom Presentation Privacy Tip; PDF Converter Review; Tabs3 Review

By Sara Skiff | Friday, February 22, 2008

Coming February 28, 2008 to Answers to Questions: Legal Nurse Consultant Patricia Karalow reviews her experience running TrialDirector 5.1 on a Mac (plus we introduce you to three new Mac-related blawgs), Dave Culbertson discusses the history of Word and WordPerfect and what his crystal ball suggests for both products going forward, Julie Saliba suggests an easy fix to prevent showing your computer's desktop during a courtroom presentation (and we provide some alternative solutions), Mary Jo Toth reviews Nuance's PDF Converter, and David Bernier reviews his firm's experience using Tabs3 along with a few other products from Software Technology Inc. Don't miss this issue.

How to Receive this Newsletter
Published Thursdays, Answers to Questions is a weekly newsletter in which TechnoLawyer members answer legal technology and practice management questions submitted by their peers (including you if you join TechnoLawyer). Like all of our newsletters, it's free. Please subscribe now.

Topics: Accounting/Billing/Time Capture | Business Productivity/Word Processing | Coming Attractions | Dictation/OCR/Speech Recognition | Monitors | Networking/Operating Systems | Presentations/Projectors | TL Answers

ProLaw, PracticeMaster, and Time Matters; Linux and Mac File Servers; Triggers; PDF-to-Text; Microsoft WordPerfect (Alternative History)

By Sara Skiff | Friday, February 15, 2008

Coming February 21, 2008 to Answers to Questions: David Moon discusses what to look for when choosing case management software, Stephen Torscher discusses using a Linux-based file server (and we discuss our Mac-based file server), Katrina Curfiss reviews Time Matters and its "trigger" feature, John Pierce explains how text conversion and OCR work in Acrobat 8, and Brent Riggs shares his thoughts on Word and WordPerfect (and why Microsoft should have acquired the latter). Don't miss this issue.

How to Receive this Newsletter
Published Thursdays, Answers to Questions is a weekly newsletter in which TechnoLawyer members answer legal technology and practice management questions submitted by their peers (including you if you join TechnoLawyer). Like all of our newsletters, it's free. Please subscribe now.

Topics: Business Productivity/Word Processing | Coming Attractions | Desktop PCs/Servers | Dictation/OCR/Speech Recognition | Networking/Operating Systems | Practice Management/Calendars | TL Answers

Windows on Mac; Archival Data Storage; iPhone Review; Dell and Small Firms; Graffiti Anywhere

By Sara Skiff | Friday, February 1, 2008

Coming February 8, 2008 to Fat Friday: Stephen Lambeth discusses four reasons why a lawyer would want to run Windows on a Mac, Mary Hallman provides several helpful tips for long-term storage of images and other files on CD and DVD, Harry Steinmetz reviews his experience using an iPhone, Neal Rogers responds to an ongoing thread about Dell's customer service (or lack thereof), and Doug Jacobs reviews Graffiti Anywhere for the Treo 650. Don't miss this issue.

How to Receive this Newsletter
Published on Fridays, Fat Friday is a weekly newsletter that features a grab bag full of genuinely useful product reviews and tips on a wide variety of topics. Like all of our newsletters, it's free. Please subscribe now.

Topics: Backup/Media/Storage | Coming Attractions | Email/Messaging/Telephony | Fat Friday | Laptops/Smartphones/Tablets | Networking/Operating Systems | Technology Industry/Legal Profession | Utilities

Reviews of Word 2007, PDF Converter Pro, MasterFile, VXI Tuffset, Windows XP on Mac; Rebus Recollect

By Sara Skiff | Friday, January 25, 2008

Coming January 31, 2008 to Answers to Questions: Dixon Robertson reviews Word 2007 and PDF Converter Pro, John Starkweather reviews MasterFile for discovery document review, James Lundquist reviews the VXI Tuffset CT Switch and headset for transcription as well as past experience with a similar headset from Plantronics, Julie Kiernan reviews running Windows on a Mac and explains where to buy a Mac with Windows pre-installed, and Edward Schoenecker provides some insight into little-known software from Konica Minolta designed for the paperless office. Don't miss this issue.

How to Receive this Newsletter
Published Thursdays, Answers to Questions is a weekly newsletter in which TechnoLawyer members answer legal technology and practice management questions submitted by their peers (including you if you join TechnoLawyer). Like all of our newsletters, it's free. Please subscribe now.

Topics: Business Productivity/Word Processing | Coming Attractions | Computer Accessories | Dictation/OCR/Speech Recognition | Document Management | Litigation/Discovery/Trials | Networking/Operating Systems | TL Answers
 
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